McDonalds Reveal Food Merchandising Secrets
Here’s a great video that one of the most awesome guy’s I’ve ever met passed onto me (Hi Chris). It provides insights direct from McDonalds as to how they make their product photography look so good. I’m skeptical as to the fact that they use the same ingredients as in the retail outlet but i like how they explain about the positioning of the top bun and how ingredients are pulled to the forefront of the food and that each item is represented individually.
Check it.
Thanks for this video) If to be honest then I haven’t noticed before that the products in reality and on the photos look completely different, but still thanks a lot for explanation
How extremely elaborate and intricate can this process be?? I always thought those burgers were always digitally processed from scratch. They have their own photoshoot!! (And ketchup inserted with a needle!)