At last! A feature ive been waiting for for an eternity (and had originally built into a previous in-house analytics package) has arived for Google Analytics – Annotation.
This is a great little feature that takes the hassle out of monitoring events on the timeline.
With Annotations you can add notes to the timeline which makes it great for:
- Tracking PR activities
- Promotional Sales
- The effect of any high value link (purchases?)
- SERPS changes i.e. Caffeine
The only issue I can forsee is that the notes wont go far enough. I’d like the ability to have different, user defined note types as I can see my Annotations becoming the dominent factor of the visual display.
This feature was originally mentioned in the Google Analytics blog post of December 7th, but has taken until now to be implimented on the UK analytics.
Check the OP here.
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