CV

CV

About Me

Name: Mark Rushworth
Tel. +44(0)7719181166 Email. markrush@gmail.com

  • Performed a seminar on Practical Link Development at the BarCanp Leeds event 2008.
  • Co-hosted an Open SEO Clinic at the BarCamp Leeds event 2007.
  • Published in Internet Works, .net and Computer Arts magazines.

Work Experience

Head of Search – Blue Logic Digital

2013 – Present

Director of Marketing – Fluid Group

2012 – 2013

Achievements

  • Project management, creative direction, competitor analysis and publication of a wide range of mobile app projects for Pete Tong and various music scene related properties.
  • Turned around a failing project for the Save the Children charity
  • Designed and grew the businesses Digital Marketing offering
  • Created links with freelancers and specialist outsource solution providers
  • Shortlisted properties and co-ordinated an office move into Leeds city centre

Director of Digital – Bite Digital

2011 – 2012

Achievements

  • Created team management systems and processes leading accountability for the first time
  • Developed micro-site strategy that increased time to top positions by 50-90%
  • Developed the SEO team and introduced apprenticeships reducing staffing costs
  • Implemented a full 360 SEO service offering with all services being brought in-house for the first time
  • Responsible for satisfying Bites first consulting only clients
  • Developed social media marketing service
  • Introduced open source software solutions (WordPress & Magento) resulting in increased production capabilities
  • Responsible for securing and developing a significant number of new clients independent of the Sales team
  • Sourced and introduced software systems resulting in increased reporting speeds, auditing, proposal creation and rank tracking

SEO Manager for Blueclaw

2010 – 2011

Achievements

  • Raised minimum price per project resulting in increased revenue
  • Implemented detailed on-site optimisation strategy leading to better optimised sites
  • Signed in first 4 year contract

SEO Manager for the Click 4 Group

2009 – 2010

Achievements

  • Took a new domain in a new market from zero to page one for many primary terms (4 months).
  • Took over a project from one of the UK’s SEO Elite and increased hits to the site by 200% (4 days).
  • Took the above project from page two and below to position one for its primary terms (8 months).
  • Doubled the above sites turnover in the first year.
  • Redesigned the above website improving usability and flow of design resulting on a further 30% increase in conversion.
  • Created additional sites with a view to dominating page one for primary terms and achieved this (4 months).
  • Implemented multilingual SEO to attract non English speaking custom.
  • Evaluated systems and designed an email-shot resulting in a 400% increase in revenue for the target month.
  • Worked with external providers to implement technical modifications to the sites operation and improved conversion by 1000%

Responsibilities

  • Keyword research
  • Website analysis
  • Competitor analysis
  • On-site optimisation
  • Link development
  • PPC management
  • SEO copywriting and content generation
  • Social media manipulation
  • SEO training
  • Technical consulting
  • Website design and development
  • Graphic design (Brochure, identities)
  • Recruiting, managing and training a small team
  • Sourcing working with and and evaluating third party suppliers
  • Blog creation and management

SEO Manager Xrio Ltd

1998-1999

Achievements

  • Achieved page one listing for primary term and achieved page one listing for secondary terms resulting in a 200% increase in enquiries.
  • Performed keyword research to sourced additional markets.
  • Created UI for web based hardware management system.
  • Branded a new product range and produced all collateral.
  • Produced new corporate website using SiteFinity .net CMS.
  • Created branded micro-sites showcasing the features and functionality of the Xrio product.

Responsibilities

  • Managing a remote team of designers and developers
  • SEO training
  • Coordinating all customer facing marketing
  • Keyword research
  • Website analysis
  • Competitor analysis
  • On-site optimisation
  • Link development
  • PPC management
  • SEO copywriting and content generation
  • Social media manipulation
  • SEO training
  • Technical consulting
  • Website design and development
  • Recruiting, managing and training a small team
  • Sourcing working with and and evaluating third party suppliers
  • Blog creation and management

Senior Web Designer & SEO Nemark Media Ltd

2007-2008

Achievements

  • Created the design and marketing division for an existing IT and web development business.
  • Provided guidance and training for the Management team.
  • Provided sales training for a small team of account managers.
  • Completed over 30 projects for SME and brand name businesses.
  • Achieved top 10 positions for both the agency website and numerous clients presences for primary and secondary terms.
  • Worked with PR agency facilitating the cross media launch of a new branded Financial Services business.

Responsibilities

  • Strategic marketing and design consulting
  • SEO and web design training
  • PPC management
  • Search engine optimisation and marketing
  • Email marketing
  • Graphic and website design and front end development
  • Sourcing, managing and evaluating third party contractors
  • Keyword research
  • Website analysis
  • Competitor analysis
  • On-site optimisation
  • Link development
  • SEO copywriting and content generation
  • Social media manipulation
  • SEO training
  • Technical consulting
  • Blog creation and management
  • UI design
  • Usability consulting

Founder and Director New Media Designs Ltd

1999-2007

Achievements

  • Created a successful, self funded design business from scratch.
  • Completed works for multiple large brand names in multiple sectors.
  • Adopted the sales and account management role after the position became vacant in year two.
  • Created strategic partnerships with larger agencies.
  • Created and 100s of websites for SME organisations and charities.
  • Achieved position one and top 10 positions for 100s of terms for clients sites.
  • Survived DotCom crash, 9.11 and 7.11 financial contractions.
  • Published in .net, Internet Works and Computer Arts magazines.

Responsibilities

  • Business start-up
  • Business management
  • Sales management
  • Account management
  • Financial management
  • Strategic marketing and design consulting
  • Staff hire, training and evaluation
  • SEO and web design training
  • PPC management
  • Search engine optimisation and marketing
  • Email marketing
  • Graphic and website design and front end development
  • Sourcing, managing and evaluating third party contractors
  • Keyword research
  • Website analysis
  • Competitor analysis
  • On-site optimisation
  • Link development
  • SEO copywriting and content generation
  • Social media manipulation
  • SEO training
  • Technical consulting
  • Blog creation and management
  • UI design
  • Usability consulting

Freelance Web Designer

1998-1999

Achievements

  • Created a website for a major local radio station.
  • Created multiple sites for a leading specialist recruitment Plc.
  • Created multiple sites for local SME businesses.
  • Achieved top 10 position for keywords across multiple search engines for key customers.

Responsibilities

  • Strategic marketing and design consulting
  • Search engine optimisation and marketing
  • Graphic and website design and front end development
  • On-site optimisation
  • Link development
  • SEO copywriting and content generation
  • Technical consulting

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The SEO Team You Need!

I work as Technical (SEO) Account manager for a UK top 5 Digital Marketing Agency who in turn handle campaigns for some of the UK's largest high street brands. Our approach is to use a broad range of on-page analysis and Link Building techniques to holistically build high quality traffic to your website.

Call me today on 07719181166 for free, honest and open advice about your online projects or email markrush@gmail.com.

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