I love music and posted in the past about supporting Rage Against the Machine in their online campaign to bump Joe McElderry off his almost certain Christmas no1 spot… and I’m glad to say that they did!
I’m sure there will be some indepth analysis on how social media marketing played a key role in this outcome and contributed to the worlds first no1 hit based 100% on downloads and look forwards to reading it all.
…and before you have a go, yes I know theyre both property of SonyBMG so in the end Sony gets a boat load of cash extra!
No comments yet