Ryan has forwarded to me a great post from Alexa that gives some further insight int the Google updstes that happened throughout October 2010. According to their information the issues following Octiver 17th were an indexing glitch that saw many sites internal pages dissapear from the results. These pages have slowly returned over time tho’ are no where near their pre October positions. Other internal pages have stormed up the SERPS which leads me to think that maybe deep linking and pagerank flow from home page to deep link is now key (and stopping home pages for ranking for solid terms).
What is funny is how a few weeks ago I spend an age explaining to an Agency suit that not everyone accesses the home page as their first view of the brand… he just didnt get it lolz.
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